Case Study
Cedar Hair & Makeup
A refined, mobile-first website for a one-on-one hair and makeup salon, built to present services clearly and show visual work through organised galleries.
- Business type
- Hair and makeup salon
- Location
- Risiville, Gauteng
- Services provided
- Website design, Mobile-first development, Service presentation structure, Gallery structure, Contact and enquiry pathways, SEO-ready website structure
Project overview
Project overview
Cedar Hair & Makeup is a one-on-one hair and makeup salon in Risiville, Gauteng. The salon needed a professional online presence that could present its services and visual work clearly, while making it easy for prospective clients to enquire.
The website was designed around two questions a new client asks first: what can be booked here, and does the work look like what I want? Everything else on the page supports those two answers.
The challenge
The business challenge
A salon of this kind is chosen on the strength of its visual work and the comfort of a personal, one-on-one setting. Neither is easy to communicate through social media alone, where posts scroll past and service information is scattered across captions, stories and direct messages.
Without a website, prospective clients had no single place to read what the salon offers, see previous work grouped sensibly, or find the correct way to make contact.
Objectives
Website objectives
- Present hair and makeup services clearly in one place
- Show visual work through organised gallery categories
- Communicate a personal, one-on-one salon atmosphere
- Make the contact pathway obvious on a phone
- Give the salon a credible, professional first impression
Design direction
Design direction
- Soft sage and mint tones drawn from the salon's own identity
- White and light neutral surfaces so photographic work leads the page
- An elegant, personal atmosphere rather than a clinical or corporate feel
- Clear service presentation with generous spacing and readable type
- A mobile-first layout, since most visitors arrive on a phone
- Visual gallery emphasis, with images given room rather than crowded
Features
Website features
- Hair and makeup service presentation
- A Hair Services gallery category
- Matric Farewell gallery content
- Bridal gallery content
- Mobile-responsive layouts across all sections
- Contact and social-media pathways
- Clear calls to action
Mobile
Mobile experience
The phone layout was designed first and the desktop layout follows from it. Navigation, service sections and galleries are all built to be read with one thumb.
Images are sized and compressed for mobile data, and contact actions stay within easy reach so an interested visitor never has to hunt for the next step.
Outcome
Project outcome
The project gave Cedar Hair & Makeup a polished digital home where prospective clients can understand the services, view visual examples and find the correct contact pathway.
Related project
Papillon Jewellers
A premium, enquiry-led website presenting jewellery collections and specialist services, with direct contact pathways rather than an online checkout.
Start a conversation about your own website
If you would like a website that presents your services this clearly, the first step is a short conversation about your business and what the site needs to do.
Or call 062 150 6516 — Monday to Friday, 09:00–17:00 SAST.